Head of Marketing (FMCG / Tourism)

Head of Marketing (FMCG / Tourism)

£50,000 – £60,000 + training + employee benefits package + development

Ambleside

Are you a Marketing Manager, with a FMCG or Food Manufacturing background, looking to step into a Head of Marketing role to develop and deliver a long-term vision of branding and marketing strategy for an iconic and well-renowned brand, coordinating exciting new products and site launches for a heritage food brand which has been established since the 1800’s?

Do you want to join a close-knit team in a unique and highly varied role, where you will be working collaboratively with the Director to develop your knowledge extensively and support the wider marketing team, developing brand strategy for award winning products?

On offer is the opportunity to join an award-winning food manufacturer and tourist attraction, established over 150 years ago, which is continuing its growth as a cultural icon with the development of new sites and products.

You will be responsible for developing and executing a comprehensive marketing and branding strategy, with a strong focus on maintaining the unique and rich heritage of the company, identifying new opportunities across digital, PR and sales operations. You will represent the business within the local and international communities, being responsible for developing positive relationships across the food and tourism sectors.

The role:

• Developing and executing brand and marketing strategy
• Management of wider marketing and sales team’s day to day operation
• Identify and develop new relationships, B2B and B2C
• Represent the business within community events and media functions

The person:

• Marketing Manager or similar
• FMCG background

Keywords: Marketing Manager, Head of Marketing, FMCG, Tourism, Digital Marketing, Advertising, Grasmere, Ambleside, Pentrith, Cockermouth, Lake District, Cumbria

Reference: BBBH10752